Press article
investify TECH and Gubbi provide financial service providers with easy access to digital assets via the GDX Primary Market
Published: 15.04.2026 | By investify
Technology and regulatory provider investify TECH and Gubbi AG, operator of the GDX Primary Market for the issuance and distribution of tokenized securities, are entering into a partnership. The aim of this collaboration is to enable financial service providers to gain simple and regulated access to digital assets in accordance with the German Electronic Securities Act (eWpG), allowing them to offer their clients innovative product solutions within the regulatory framework in Germany.
As part of the cooperation, investify TECH’s systems will be connected to the GDX Primary Market for digital assets, enabling investify TECH clients to directly access the GDX infrastructure. The first user has already been connected to the new system and now has access to tokenized securities. Tokenized securities—such as real asset investments, structured financial products, or other digital issuances—can now be made particularly easily available to distributors for their clients.
“For the German market, this creates a unique and straightforward access point for banks, insurers, asset managers, or broker pools to offer their clients not only traditional asset classes but also digital assets under the eWpG,” says Tobias Eckl, CEO of Gubbi AG.
“Our goal is to make more and more solutions technically accessible via our platform. Today, we already offer asset management solutions, investment and brokerage services, as well as call and fixed-term deposits in cooperation with Raisin—and now digital assets are being added. Our ecosystem continues to grow,” explains Dr. Harald Brock, Managing Director of investify TECH.
The partnership combines two key components of the digital capital market infrastructure: investify TECH enables technical integration and provides financial service providers with access to digital assets available on the GDX Primary Market via its platform. Gubbi complements this with the necessary technology and regulatory components for accessing DLT-based digital assets under the eWpG, as well as market expertise and extended reach. Through the GDX Primary Market, Gubbi also provides the infrastructure for the issuance, structuring, and distribution of tokenized securities.
By integrating into existing systems and brands, providers will in future be able to offer their clients both traditional and digital securities through this partnership and the underlying infrastructure.
About Gubbi AG:
Gubbi AG is a fintech company founded in 2022 with offices in Munich and Hamburg, specializing in the development and implementation of digital assets and tokenized securities based on blockchain technology. The company supports banks, financial service providers, businesses, and issuers along the entire value chain—from concept and tokenization to issuance, distribution, scaling, and trading. With its holistic “360° value chain,” Gubbi AG bridges the gap between traditional finance and innovative digital solutions, positioning itself as a technology and advisory partner for the transformation toward a tokenized financial economy.
Under the brand “GDX Primary Market,” operated by its subsidiary Gubbi Protection GmbH, Gubbi AG provides a platform for the primary market issuance of digital financial instruments. GDX enables issuers to efficiently offer tokenized securities and distribute them via connected sales and financial partners. The goal is to simplify access to digital assets and make capital market processes more transparent, cost-efficient, and scalable through the use of modern technology.
